User Focused Solutions

Overview

Leading role on team that took a small single page landing page for a SaaS product and built it out to a robust, lead generating site. The process stayed focused throughout on the end users, their pain points, and content that prioritized clarity.

• Led the visual design and user experience strategy for the website.
• Built Module Library to allow web development and content development to track simultaneously.
• Provided support, training and admin user feedback throughout the full build.